How & Why To Make A Company Profile Presentation

Presenting an Infographics on How to make a company profile, things to keep in mind and sequence of steps. This information will enable you to present your company in the right light to your target audience.

Series: Top 19 Leadership Quotes For Presentations (Video)

Leadership is unlocking people’s potential to become better.  ~~ Bill Bradley

Presenting quotes on Leadership to be used in making your presentation effective and impactful.

Read on…

3 Skills for a Rocking Presentation (Part – 3)

In this post, we will be discussing 3 principles to be an influential communicator viz. Connect, Convey and Convince. This post is an excerpt from a great book – “Talk Less, Say More: Three Habits to Influence Others and Make Things Happen by Connie Dieken.

Principle#1 – Connect:  Read here…

Principle#2 – Convey: Read here…

Principle#3 – Convince Managing Action

Convincing does not mean manipulating or arm-twisting. Manipulators focus on their own needs and theirs alone. They’re determined to get their way, regardless of the impact on others. They’ll steamroll, lie, or omit the truth in order to get what they want. True, manipulators often get their way, but their success is short-lived. They earn merely compliance, not commitment.
Convincing is not a thunderbolt event. It’s not an isolated, once-and-done occurrence. It’s a process that unfolds incrementally—Connect-Convey-Convince —to change hearts and minds and compel others to action. It’s the third and final step. If you’ve connected and conveyed properly, convincing should be the easiest step.
Convince in a smart manner, and you’ll improve your ability to sell ideas, products, services, or even yourself. You’ll experience a dramatic increase in your ability to get things done through others.

 

Strategy#1: Sound Decisive

The language of leadership is decisive. Using weak language strips you of power and blocks your ability to convince others and determine outcomes. When you sound decisive, you capitalize on opportunities and conquer obstacles. Making good decisions quickly and speaking with confidence is a hallmark of a high-performance leader. Confidence is contagious. If you sound self-assured, people will respond with confidence to you and your contributions.
In order to convince others, you must first sound as if you’ve convinced yourself. When you sound decisive, you will
  • Be better understood
  • Gain clout and respect; Get credit for your ideas
  • Say “no” more powerfully; Get to “yes” more quickly

 

DECISIVE TACTIC#1: Stop Tagging and Hedging

Tagging means turning a perfectly good declarative sentence into a question by adding a short question at the end. It turns a statement into a request for validation. Hedging means starting a sentence with weak words in order to dodge commitment.
These two habits imply that you’re unsure of your facts, the situation, or yourself. They’re poison to the process of persuasion because they signal neediness, uncertainty, or a lack of confidence. When you tag and hedge, at best, people don’t commit; at worst, aggressive people take the opportunity to pounce.
Tagging. A tag is a small addition to a sentence, but its consequences are huge. It gives away your power by signaling that you need validation or approval before you’ll commit to making a decision. Why should others commit if you won’t?
Someone says, “This is a good plan . . . don’t you think?” as someone seeks to validate her opinion. It weakens his/her standby asking for validation.
Tagging means adding on phrases such as:
“. . . isn’t that right?”
“. . . don’t you think?”
“. . . okay?”
“. . . all right?”
This is not to say that tagging isn’t useful on occasion, such as when you aim to gain agreement. Powerful people tag purposefully and sparingly. They use the occasional tag decisively to win consensus and gain agreement. Weak communicators use tags to gain validation.
Hedging. Here are a few examples of hedging your way into a sentence:
“I’m not an expert, but . . .”
“I could be wrong, but . . .”
“I guess what I’m saying is . . .”
“I kind of feel like . . .”
“I’m only an assistant, but . . .”
Habitual hedging makes you sound like you doubt your own words. You’re hiding behind words and giving yourself a trapdoor to dodge personal commitment. Beating around the bush adds no value to a sentence and undermines your authority. Simply put, hedging sounds wishy-washy and weak.
Smart hedges. Smart hedging is a different story. It’s purposeful. In these cases, hedging is not only appropriate, it’s wise. The trick is to soften by choosing smart hedging words like these: – might – may – consider – appears to – could – should – seems to;

 

DECISIVE TACTIC#2: Contribute to Meetings

At times, we stifled ourselves because we afraid of saying something stupid in front of higher-ups. But the judgements about your leadership abilities are inferred from the way you contribute. People size you up to decide if your ideas merit their support and commitment to action.

Young businessman giving a presentation to his partners

TIPS to contribute to meetings:-
Use planned spontaneity. If you’re anxious or uncertain in new surroundings, prepare in advance to contribute something on a specific topic. Review the agenda before the meeting and search for a topic where you can add value. Done properly, planned spontaneity is stealth. It sounds like you just thought it up on the spot and earns others’ respect.
Be direct. Don’t sound ambiguous when making requests or telling subordinates what to do. Spell it out directly. Indirectness leads others to conclude that your requests and directives are unimportant and can be overlooked.
Invite opposing viewpoints. Those who avoid opposition risk coming across as insecure or arrogant. Ask others to voice their concerns.
Get a mentor. Seek out a role model who’s earned other people’s respect by being a decisive communicator. Ask that person to critique you and help you appear more confident and influential.

 

DECISIVE TACTIC#3: Voice Your Opinions with Sincerity

Apologizing in a smart fashion can bolster your credibility and convince others to change their minds and take positive action. Don’t toss around “I’m sorry” like a football on Thanksgiving Day. Like antibiotics, apologies become ineffective with overuse or misuse.

Teenage schoolgirl raising hand in class

TIPS to generate goodwill with a contrite but classy apology:

Don’t sidestep. If an issue embarrasses you, you might instinctively avoid it in an effort to save face. Instead, you’ll look insensitive. A good, honest apology mends relationships and reputations. When you apologize, you convince others that you’re confident and empathetic. Hit the hot button.
State the solution. If there’s a remedy to your transgression, share exactly how you’re going to make it right. This will prevent future arrows from being slung at you.
Don’t blame the victim. You’ll sound pompous and insincere. Don’t begin with “If I offended anybody . . . ” That sounds like you’re blaming a resentful person for being overly sensitive to remarks that you obviously didn’t intend as an affront. Instead, take responsibility. Say something like, “I offended you and I’m sorry.”
Time is of the essence. Apologize as soon as possible. In today’s Internet age, you can’t wait for the Web to spread bad things before you express your contrition, or people will be convinced that you’re guilty and don’t care.

 

Strategy#2: Transfer Ownership

Transferring ownership means shifting your ideas and decisions to others so they will embrace them and act on them. People should feel as if they’re Volunteering, Not Surrendering.
A good leader wants people to own what they do and take responsibility for their actions. Transferring ownership helps build morale, retention, productivity, and sales. It also encourages commitment to you as the leader.  If you transfer your ideas and decisions to others so they can take ownership, you’re more likely to get positive results.
Let’s look to Nike, led by CEO Phil Knight, as a living example of this principle. Do Nike advertisements instruct you to buy their products? No. They show you athletic superstars who’ve capitalized on their potential while wearing Nike products. They let you arrive at the decision to buy Nike products yourself. You’re convinced that Nike products will help your performance, too.
Following are three tactics to transfer ownership:

TRANSFER TACTIC#1: Use Peer Power

Seek commitment from key influencers. Secure their commitment before meetings where you’ll introduce your ideas. Their commitment will fill your pipeline with others. Tap into trustworthy, popular people.

 

TRANSFER TACTIC#2: Reveal Your Reasoning

Why is this critical? When they don’t hear the real reason behind a decision, many people will assign it the worst possible reasoning. It’s human nature. Office gossips assume the worst and spread their poison, leading to grudges, resistance, and poor execution.
Get out front with it quickly. Don’t let people draw their own conclusions. Don’t allow uninformed or ill-informed people to convince others that your idea or decision is not in their best interest.
Define, don’t defend. If you’re explaining a challenging situation, focus on what you’re doing to overcome it rather than allowing yourself to dissect it. Don’t put blood in the water or the sharks will tear you apart.
Put it in writing. Decisions become real when they’re committed to paper. Let people see it so they believe it. Nothing is truly settled until it’s committed to writing.
Let them volunteer, not surrender. Don’t push and shove. Be patient and let people reach their own conclusions.

 

TRANSFER TACTIC#3: Let It Flow

Ownership can now be transferred in both directions, because the Internet changed everything.
TIPS: Here are ways to let it flow to transfer ownership:
  • Break the barrier. Reach out and encourage others to speak up.
  • Respond to the feedback.
  • Monitor Web entries. Google Alerts offers free e-mail updates on Web entries. Let Google track the Web and keep you updated when others post new information. You’ll learn about dissatisfaction and pleasure by monitoring blogs, chat rooms, and Web entries.
  • Use smart Q&A. In meetings, always end on a positive question from a peer. Tie your answer back to your key point to capitalize on commitments.

 

Strategy#3: Adjust Your Energy

What here means by “adjusting your energy” is combining your purpose with the right level of passion. Sometimes you need to ramp it up; sometimes you need to tone it down. It’s situational, but achieving the right energy level convinces people to act.
When you communicate with someone, it’s not just the words you choose that send a message. People monitor the signals you send. Your intensity, facial expression, pitch, tone, volume, eye contact, and body language all combine to influence others.
Energy boosts likability, which is a key ingredient to generate commitment from others. Likability becomes the framework for the rest of the information people gather about you and your ideas, so make it positive and upbeat.
Even if you don’t do formal presentations, you need energy for phone calls, conference calls, staff meetings, webcasts, and other new media. Your energy can be broken down into three components: voice, face, and body.
 

ENERGY TACTIC#1: Your Voice

Use vocal variety. Sameness is the death of any speaker. Don’t hypnotize or lull people to sleep by speaking in the same continuous tone. Switch it up. Use all the range in your voice—the depth, the mid-tones, and, occasionally, the high range.
Shift the speed. Speed is another energy indicator. Slow down when you want to emphasize a point; speed up when a lively pace is appropriate. Just don’t drone on at the same pace. A constant rhythm is a sedative to the ears.
Use shorter sentences. Some people sound boring because every sentence they speak is so long. Toss short sentences in as often as you can. You’ll be amazed at how this breaks monotony and makes people sit up and take notice.
Try the power pause. After you make an important point, let it breathe. Don’t rush to fill the silence. People are intrigued by momentary silence, so throw in a pause when you need to command attention and gain power. The power pause signals that what you just said (or are about to say) is important and the listener should let it sink in.

 

ENERGY TACTIC#2: Your Face

People form opinions about you with a quick glance at your face. They eyeball your mug, interpret its meaning, and respond accordingly. Some of the most successful leaders share warm facial expressions.
CEOs Phil Knight of Nike and Richard Branson of Virgin brands are approachable leaders—it’s written all over their faces. Their smiles are not plastered on or manufactured, they’re genuine. The same is true with Warren Buffett and Bill Gates. They appear open, agreeable, and positive, and have benefited from it.
Is your face dead or alive? Consider Bill Clinton and Bob Dole. See the photo of the two men at the same moment in time on CNN. Photo credit: CNN The constant twinkle in Bill Clinton’s eyes gives the impression that he’s engaged and interested. Bob Dole’s lack of energy leaves the unintended impression that he’s smelled something bad.

ENERGY TACTIC#3: Your Body

When we see body language that we interpret as powerful and positive, we’re more apt to respond positively to what we hear.
Make it real. Gestures are most effective when they’re a natural extension of the feelings you’re trying to express. Gestures can reinforce your message, or they can undercut it if they come across as forced or fake. As long as your gestures match your intensity, they’ll work to your advantage.
Don’t stifle positive gestures. Some people mistakenly believe they talk with their hands too much. That’s rare. If your arm movements distract from your words, then yes, they can be too much. However, most heartfelt gestures are consistent with your words, and therefore, they help to improve your energy level and your voice
Quiet your lower body. Here’s where most people need to tone it down. Pacing back and forth or bouncing your legs or feet is very distracting. Keep the lower body relatively quiet.
Use the power stance. When standing, keep your feet about shoulder-width apart. Soften the knees a tad. This is the best position for the lower body to come across as relaxed but powerful. It also keeps tension at a minimum.
Use stress to your advantage. If you get butterflies when speaking to a group, congratulations—you’re normal. I’d be more worried about you if you didn’t get nervous. The difference between high performers and others is that they know how to use that stress to improve their performance. Butterflies cause your heart to race and your pulse to quicken. Use that energy, don’t be afraid of it. Just take deeper breaths.
These Nine tips will float your product launch event on cloud nine.
Make your Product Launch Event an Exciting by adding Elements of Surprise, by Selling a Lifestyle and Displaying top Features to a clearly defined Target Audience, who appreciate Product Imagery, engaging Audio-Visual Contents shown using mesmerizing Storyline.
Make your Product Launch Event an Exciting by adding Elements of Surprise, by Selling a Lifestyle and Displaying top Features to a clearly defined Target Audience….
Try these 9 useful ingredients for a sure shot Captivating  product launch presentation
, who appreciate Product Imagery, engaging Audio-Visual Contents shown using mesmerizing Storyline
Depending on the target audience, choosing the right Color, right Typography – right Font and font size and graphical slide treatment will bring wonders to your presentation. Look at Infographics for more vibrant details…

The Importance Of Presentation In Sales Promotion

A professionally created sales plan presentation will benefit you in establish an immediate connection, drive the message faster and give an opportunity to strike conversation with the audience. Refer detailed Infographic.

Series: Top 19 Leadership Quotes For Presentations

“If you have a strong purpose in life, you don’t have to be pushed. Your passion will drive you there.”

-Roy T. Bennett

“A good leader takes a little more than his share of the blame, a little less than his share of the credit.”

-Arnold H Glasow

 

“A good leader takes a little more than his share of the blame, a little less than his share of the credit.”

-Arnold H Glasow

“Innovation distinguishes between a leader and a follower.”

-Steve Jobs

“Leadership and learning are indispensable to each other.”

-John F. Kennedy

“The quality of a leader is reflected in the standards they set for themselves.”

-Ray Kroc

“Leadership is the capacity to translate vision into reality. ”

-Warren Bennis

“The key to successful leadership today is influence, not authority.”

-Ken Blanchard

“The growth and development of people is the highest calling of leadership.”

-Harvey S. Firestone

“Management is about arranging and telling. Leadership is about nurturing and enhancing.”

-Tom Peters

“True leadership lies in guiding others to success. In ensuring that everyone is performing at their best, doing the work they are pledged to do and doing it well.”

-Bill Owens

“Without initiative, leaders are simply workers in leadership positions.”

-Bo Bennett

“Cream always rises to the top…so do good leaders.”

-John Paul Warren

“Leadership is unlocking people’s potential to become better.”

-Bill Bradley

“Go as far as you can see; when you get there, you’ll be able to see farther.”

-J. P. Morgan

“Every time you have to speak, you are auditioning for leadership.”

-James Humes

“True leadership isn’t about having an idea. It’s about having an idea and recruiting other people to execute on this vision.”

-Leila Janah

“A leader does not deserve the name unless he is willing occasionally to stand alone.”

-Henry Kissinger

“One of the best ways to influence people is to make those around you feel important.”

-Roy T. Bennett

Series: Top 11 Success Quotes For Presentations (Video)

Presenting few Success Quotes from the world-renowned speakers on Life who have shared their success-journeys based on their struggle, achievements, and evolvement. Adding these quotes in your Presentation will give direction to your audience, striving for success. #PresentationQuotes #INKPPTQuotes #SuccessQuotes

How To Choose The Right color For The Presentation

Depending on the target audience, choosing the right Color, right Typography – right Font and font size and graphical slide treatment will bring wonders to your presentation.

Look at Infographics for more vibrant details…

Series: Top 11 Success Quotes For Presentations

Success is not final, failure is not fatal. It is the courage to continue that counts.

-Winston S. Churchill

Success is stumbling from failure to failure with no loss of enthusiasm.

-Winston S. Churchill

The way to get started is to quit talking and begin doing.

-Walt Disney Company

It is hard to fail but it is worse never to have tried to succeed.

-Theodore Roosevelt

The only time you fail is when you fall down and stay down.

-Stephen Richards

FORTUNE sides with him who dares.

-Virgil

The way of success is the way of continuous pursuit of KNOWLEDGE.

-Napoleon Hill

One important key to success is SELF-CONFIDENCE. An important key to self-confidence is PREPARATION.

-Arthur Ashe

Put your heart, mind, and soul into even your smallest acts. This is the secret of success.

-Swami Sivananda

However difficult life may seem there is always something you can do and succeed at.

-Stephen Hawking

The secret of your success is determined by your daily agenda.

-John C. Maxwell

Series: Top 14 Motivational Quotes For Presentations (Video)

Right motivation at the right time, never allows us to give up. We happily achieve what seems impossible. Motivational quotes strategically weaved in your Presentation will connect, engage and boost your audience.#PresentationQuotes #INKPPTQuotes #MotivationalQuotes

3 Skills for a Rocking Presentation (Part – 2)

In this post, we will be discussing 3 principles to be an influential communicator viz. Connect, Convey and Convince. This post is an excerpt from a great book – “Talk Less, Say More: Three Habits to Influence Others and Make Things Happen by Connie Dieken.

Principle#1 – Connect:  Read here…

Principle#2 – Convey

Using 3 strategies you discovered in the previous blog post, you’ve already connected successfully, earning your audiences’ attention. Why lose them by sloppily conveying information? Transmitting message successfully leads to clear understanding, which will allow you to convince them later on.
Create Clarity, Not information overload with Message.
Communication overload
We all are bombarded with endless streams of communication 24/7, making it difficult to focus and process all of the short-burst, incoming information. Our inbox is cluttered, our cell phone is cluttered, our desk is cluttered—and as a result, our mind gets cluttered. We try to find shortcuts to process and understand it all.
Information Vs. Knowledge
The key to smart conveying is to understand that information is not knowledge. Information has to be processed first before we understand it and then it becomes knowledge. This is a challenge because we’re all deprived of the time to absorb, process, and understand information, let alone integrate it into our lives.
Biggest Blunder: Data Dumping
Data dumping is undisciplined communicating; a form of over communicating that leads to confusion, misunderstandings, and wasted time. You bog people down, and they resist—and resent it.

 

Successful conveying leads to rapid clarity. When you convey smartly, your listeners quickly and fully understand your points. Smart conveying skills allow you to convince your listeners to act.
The key to conveying in today’s fast-paced world is Portion Control.
Portion control is a smarter way to convey because it forces you to manage your messages so that others can process your information accurately. It leads to clarity. As a result, people can process your information more accurately, and they’ll grasp the exact take-away that you desire. This way, you talk less, but say more.
How do you apply portion control when you convey even complicated message? How do you know what to leave in and what to leave out? The following 3 simple strategies will help you convey to your audience successfully.

Stragety#1: The Eyes Trump the Ears 

Vision is the most dominant human sense. Your brain processes visuals up to ten times faster than mere words, according to research in both educational theory and cognitive psychology. Memory soars when you see visuals instead of mere text. Visual learning is a shortcut that creates clarity because it helps people organize and analyze information, as well as integrate new knowledge quickly.
Show Contrast
Showing contrast works because it creates an instant impression without forcing you to trudge through confusing and boring statistics to create a visually induced belief. People respond most positively to what they see, not what they hear.

 

Rethink PowerPoint
Use visual shortcuts. Most speakers load their slides with text and charts. Do the opposite. Paint a picture of clarity by using more photos, video clips, and other punchy visuals. Better to be short on bullets and big on visuals.
Cut the noise. Noise is anything on a slide that distracts from the clarity of your message. Minimize the noise by eliminating the excess. Think simple and clean.

Stragety#2: Talk in Triplets 

3 is the world’s most powerful number for receiving information, which means it’s a secret shortcut to convey messages powerfully. Triplets are so ingrained in your daily life that you probably aren’t even aware of the pattern. However, subconsciously you’re comfortable with three of anything. It just feels right. If you want to save time and effort in helping people understand your messages, structure them in variations of threes (3s).
PRE-LOAD THREE CHOICES
The concept is simple but powerful. If you want someone to choose without delay, preload three choices. In other words, give them three ready-made options.
This technique speeds up the dynamics of decision making. Since the conscious mind loves three, the receiver will feel satisfied that they have plenty of alternatives, but they won’t feel so overwhelmed that they delay or resist making a choice altogether.
When presenting ideas or choices in threes, don’t just go linear. Frontload with your desired choice. The key is to put your desired choice first. Your next preferred choice goes in the last position for a strong finish. Your least favorite choice gets buried in the middle.
Pre-Load Three Choices – e-Mails
How to do it? In e-mails, you’ll achieve glance-and-go clarity by presenting ideas or info-bits in quick bullets. By separating information into bite-sized pieces, you’ll avoid the monotony of paragraphs and help the information stand out. For example, scheduling a meeting could look like this:
  • Tuesday, July 19th
  • 1:00 – 2:30 p.m.
  • Conference room 3-A
Pre-Load Three Choices – Phone Calls
In a phone call that involves multiple topics, compress them into three topics, start with the words, “Three things,” and then state the three. Why? The mind latches on to numbers like a bulldog snatches a steak. Announcing a number in advance creates an alert mind.
Pre-Load Three Choices – PPTs
In presentations, narrow and deep is the most powerful and compelling structure. That means three key points with supporting sub-points. Why? Because it combines hard data with gentle simplicity and it’s organized in the way the mind likes to receive information—in threes.

Stragety#3: Tell Stories 

Storytelling isn’t just for Hollywood anymore. It’s slowly become part of successful business cultures.
Quick stories can inspire, inform, and advocate for change. They can demonstrate quantifiable enhancements and solve problems.
Warren Buffett, CEO of Berkshire Hathaway, ditches dry facts and replaces them with awe-struck stories. Buffett purposefully chooses to help people understand what he’s talking about via plain and simple stories so they’ll “get it” and choose to take action. That’s knowledge management.
Smart stories have a long shelf life—far longer than mind-numbing facts. They break through workplace communication-clutter and stick like glue. Like a good movie, they help us to absorb, retain, and repeat information and ideas. People are engaged when they hear a relevant story.

Businessman Making Presentation To Office Colleagues

Followings are a few business storytelling tips:-
  • Tell Success Stories that feature a Positive Future and must have significance. Link your tale to concrete outcomes and your story will be a winner. It should ring with optimism and hope for a positive future. Share what has changed significantly for the better.

 

  • Your story should resonate. It must be truthful enough to shake skeptics and reveal a universal truth that motivates others to act. Aim to strike a chord with your audience, not merely to be a historian.

 

  • It must be distinctive. If it sounds like the same-old, same-old, your story will likely be ignored. Copycat versions leave most people feeling cheated. Your story may have a familiar element to it, but it should be distinctive enough that it compels a new understanding.

 

  • End on a positive note. Leave your listeners with a bit of feel-good stimulation. Don’t ruin it by letting your story simply peter out. End with a purpose, a positive lesson.

 

  • One of the bestselling business stories of all time is Who Moved My Cheese? by Spencer Johnson.

 

  • Have a clear purpose. What is the specific idea that you’re trying to help people understand? How will it change things? What, precisely, do you want them to learn? Keep the story’s essence in mind and resist the urge to incorporate too many lessons.

 

  • Anchor it. Remember to anchor your story by starting with the basics of time and place. This will signal that it’s a story. Don’t skip the big picture or you’ll lose people, leading to confusion, not clarity.

 

  • Trim the fat. Don’t get bogged down in excess details. Your story is a means to the end, not the end itself. Share enough specifics to ignite imaginations, but not so many that your listeners get lost in irrelevant details.

 

  • Think execution. A story in a business setting must be specific enough for others to determine if they have the time, workforce, and finances to implement it. How will they put this into operation? What’s the cost of not doing it? If you don’t make these things clear, your audience won’t get it and won’t do it.

 

  • Relive it as you tell it. Adapt your story to the situation. Make it real so the audience can relate. If you’re presenting to a group, step out from behind the podium and speak conversationally. Don’t be stiff.

 

  • Make it about them, not you. Help your audience to envision themselves in the story. Tell it from the perspective of someone who’s similar to them, not just from your viewpoint.

 

  • Your stories can help others process very complex information quickly and create leaps in understanding.
Happy Reading, Happy Connecting…
PS: We will post in coming week(s) on last important principles – Convince.

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